+ Services
Nine specialist plays beyond the core stack. Jump anywhere.
120+ placements. No press release theater.
We place real stories in real outlets with real journalists who already know our name.
- 01Narrative development and story timing
- 02Journalist relationship management
- 03Embargo coordination across outlets
- 04Placement tracking and reporting
What we run, end to end.
Narrative development, journalist relationship management, story timing, embargo coordination, and placement tracking. We do not distribute press releases to a wire service and call it PR. We pitch specific journalists on specific stories with specific angles because we have built those relationships over four years of actual placements.
The outlets we build relationships with and pitch on behalf of our clients.
How it works.
The story first
We start with the story, not the release. What is the news, who cares, why now, and which outlet reaches the right reader. No pitch goes out until the angle is right.
Pitch and manage
We pitch specific journalists directly. We manage the relationship through to publication. You are not cc'd on a cold email blast.
Coordinate and land
Coverage timing is coordinated with your community and KOL activity so placements land when your audience is ready to amplify them.
Specialist plays we run.
Anything outside the six core mandates is run from this desk. Same Monday brief, same Friday read-out, added to any core mandate. Not bundled into a retainer.
Fundraising Support
Connecting your project with the right capital through VC networks and pitch deck optimization. We refine your narrative to secure successful investment rounds.
- 01Pitch deck rewrite and narrative architecture
- 02Warm introductions into Web3-native funds
- 03Investor pipeline tracking and cadence management
- 04Term sheet review with neutral counsel
- 05Fundraise-to-launch narrative bridging
We don’t promise capital. We position you to earn it. Decks that lead with traction, not theory. Warm intros into the funds that actually deploy at your stage. Investor pipelines tracked the same way we track campaign cadence: weekly, against named milestones, so the raise compounds instead of stalls between intros.
Community Moderation
24/7 channel management and community safeguarding by expert moderators. We keep your chat safe, active, and perfectly aligned with your brand voice.
- 0124/7 multi-region moderation across Discord and Telegram
- 02Scam, spam, and impersonation flagging
- 03Brand-voice response playbook per channel
- 04Auto-mod tuning with human escalation paths
- 05Weekly engagement and incident digest
Moderation is a continuous operating cost, not a one-off setup. We run named moderators per region, not a shared bot pool, covering Discord and Telegram on three desk handovers per day. Every flagged scam, impersonator, or off-brand reply lands in a weekly digest you actually read, with the patterns the team is watching next.
Guerrilla Army
Activating organic marketing cells to spark hyper-targeted hype and dominate social narratives. Tactical infiltration where your target audience is already talking.
- 01Target-community mapping across Discords, Telegrams, subreddits
- 02Hand-picked native poster cells per region
- 03Narrative seeding sequence across 3-week windows
- 04Sentiment monitoring and rapid-response talking points
- 05No copy-paste, no patterns, no give-away accounts
Grassroots that reads as grassroots. We don’t bot it. Hand-picked cells of native posters who already live in the communities you want to reach, briefed and paid to seed conversations in their own voice. The narrative spreads because the source is real, not because we paid for impressions.
Operations & CRM
Streamlining internal workflows and retention tools to maximize user lifetime value. We structure your data so you can make data-driven business decisions.
- 01CRM system selection, configuration, and rollout
- 02Internal workflow mapping and process automation
- 03Cohort and retention dashboard build-out
- 04On-chain + off-chain customer-data pipelines
- 05Weekly ops review cadence with named owners
The decisions that compound aren’t in the dashboard. They’re in the workflow upstream of it. We map how your team actually runs, then build the CRM, dashboards, and automations around that. Every metric has an owner, every owner has a review cadence, and every cadence ties back to a number you can move.
AMAs
Coordinating and hosting high-impact interactive Q&A sessions. Build maximum trust and transparency through direct, authentic connections with your audience.
- 01Host-community sourcing across TG, X Spaces, Discord
- 02Talking-point prep and difficult-question rehearsal
- 03Live moderation and Q&A coordination
- 04Translated transcript and clip package per session
- 05Post-AMA narrative reinforcement across owned channels
AMAs that move sentiment, not just notification counts. We source communities aligned with your stage, prep your founder against the hardest version of every question, and run the session as live moderation, not a polished interview. The translated transcript and clip package fuel a week of follow-up content.
SEO for Web3
Organic search engine positioning tailored specifically to decentralized industry dynamics. Capture high-intent traffic from users already looking for your solution.
- 01Web3-native keyword research (protocol, chain, narrative terms)
- 02Technical SEO audit and on-page fixes
- 03Cluster content strategy mapped to user journey
- 04Backlink acquisition via earned media and partnerships
- 05Monthly ranking and organic traffic reporting
SEO for crypto isn’t general SEO with extra steps. We target the specific keywords your protocol’s users actually search, terms most agencies don’t know exist. Content clusters built around the journey from “what is X” to “how do I use X”, with backlinks earned through your existing PR and partnership activity.